Rorus, a Pittsburgh-based startup that aims to provide clean water in a fast, simple way is now selling its filters.
The first orders to be filled are ones from nongovernmental organizations and nonprofits. And if you want to get in on the newly available filters, you can donate them to Save the Children in India through the company’s website.
“Right now, we can’t keep up with the demand,” said Corinne Clinch, CEO and co-founder of the company “… It’s really exciting, and it’s also a little terrifying.”
The company started selling the filters on Cyber Monday (Nov. 28) and sent about 1,000 filters this month to India, with plans to send thousands next month. After those orders are filled, Clinch said the company hopes to expand to other parts of the world.
Clinch and co-founder Uriel Eisen designed the filter as Carnegie Mellon University students and have raised funds for Rorus, which they founded in 2014, through startup contests and backers. They’ve also done various pilot tests. While there are other options for filters, Clinch said, they often use chemicals that require an engineer or have a long waiting process.
“We want a child to be able to see someone use the filter and then use it,” Clinch said, adding that the end result should also be water that is great tasting and looks and smells good, too. Here’s how the filters work: